When an organization delivers a cross-channel message that is personalized, consistent and appealing, it can yield major benefits — no matter the size of the business. From increasing brand loyalty to seeing higher engagement and a better return on investment, the advantages of creating the best experience for the target audience are limitless.
For more information on cross-channel marketing, along with an example of a customer’s journey, please see the accompanying resource.
This infographic was created by Cordial, an email service provider.
